Effective Date: 1 July 2025
1. Who We Are
Align to Elevate (“we”, “us”, or “our”) is a UK-based training and consulting business.
Business Address: Align to Elevate, London, UK
Email: privacy@aligntoelevate.com
2. What Data We Collect
We may collect and process the following personal data:
- Name, email address, telephone number, job title, company name
- Account registration and login details
- Payment and billing information (processed securely by third-party providers)
- Website usage data (e.g. IP address, browser type, device information, cookies)
- Communications, enquiries, and feedback
We may also collect usage data via tools such as Google Analytics or similar platforms to understand how our website is used and improve performance.
3. How and Why We Use Your Data
We process your personal data for the following purposes:
- To provide, administer, and improve our services
- To process registrations, bookings, and payments
- To communicate with you about your account, enquiries, and service updates
- To send marketing communications (with your explicit consent)
- To comply with legal obligations and protect our legal rights
Lawful bases for processing include:
- Your consent
- The performance of a contract
- Compliance with legal obligations
- Our legitimate business interests
We obtain consent for marketing through opt-in checkboxes or similar methods. You can withdraw consent at any time by clicking the unsubscribe link or contacting us.
4. Data Sharing and Third Parties
We do not sell your personal data. We may share your data with trusted third parties, including:
- Service providers (e.g., IT systems, cloud storage, marketing platforms, payment processors)
- Legal authorities, if required by law
- Third parties involved in a business transfer (e.g., merger or acquisition)
All third parties must comply with UK data protection laws and implement adequate security measures.
5. International Data Transfers
If your data is transferred outside the UK or European Economic Area (EEA) (e.g., to service providers in the US), we ensure it is protected through safeguards such as:
- UK-approved Standard Contractual Clauses (SCCs)
- Appropriate technical and organisational measures
6. Data Retention
We retain personal data only for as long as necessary to:
- Fulfil the purposes for which it was collected
- Comply with legal, regulatory, or contractual obligations.
Where no specific retention period applies, we determine it based on the nature of the data and your relationship with us.
7. Your Rights
Under UK GDPR, you have the right to:
- Access your personal data
- Request correction or deletion of your data
- Object to or restrict processing
- Withdraw consent at any time
- Receive your data in a portable format
- Lodge a complaint with the Information Commissioner’s Office (ICO):
- Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
- Website: ico.org.uk | Tel: 0303 123 1113
To exercise your rights, please contact us at privacy@aligntoelevate.com.
8. Cookies and Tracking
We use cookies and similar technologies to:
- Enhance your browsing experience
- Analyse website traffic and performance
- Personalise content and ads (where applicable)
Where required, we obtain your consent before using non-essential cookies via a cookie banner. You can manage preferences through your browser or our [Cookie Policy].
9. Children’s Privacy
Our services are not intended for children under the age of 16. We do not knowingly collect personal data from children. If you believe we have collected such data, please contact us immediately.
10. Data Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, misuse, or disclosure. These include secure servers, encrypted transmissions, access controls, and staff training.
11. Updates to This Policy
We may update this policy periodically to reflect changes in our services or legal requirements. The latest version will always be available on our website, and material changes will be communicated where appropriate.
12. Contact Us
For any questions, concerns, or to exercise your data rights, please contact:
Email: privacy@aligntoelevate.com